Propaganda-Techniques-in-Today's-Advertising
摘要:PropagandaTechniquesinToday'sAdvertisingbyAnnMcClintock1.Americans,adultsandchildrenalike,arebeingseduced.Theyarebeingbrainwashed.Andfewofusprotest.Why?Becausetheseducersandthebrainwashersaretheadvertiserswewillinglyinviteintoourhomes.Wearevictimscontent–eveneager–tobevictimized.Wereadadvertisers’propagandamessagesinnewspapersandmagazines;wewatchtheiralluringimagesontelevision.Weabsorbtheirmessagesandimagesintooursubconscious.Wealldoit–eventhoseofuswhoclaimtoseethroughadvertisers’tricksandthereforefeelimmunetoadvertising’scharm.Advertiserslearnheavilyonpropagandatosellproducts,whetherthe“products”areabrandoftoothpaste,acandidateforoffice,oraparticularpoliticalviewpoint.2.Propaga
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